Tuesday, November 8, 2011

The Unintended Consequences of Stoke

Who knew catching a rad set needs greening? Last week, Rip Curl, the surfing apparel company, kicked off their World Tour competition with a litany of sustainable features.

The event was a success, especially with a veteran surfer beating back youth and wrangling waves to win it all. Congrats to Kelly Slater.

Turns out there is further opportunity to green surfing. There are toxins and waste in basic elements of surfing including sunscreen, board wax, and the boards themselves. According to Evirosurfer, 60% of coral reefs are threatened as 6 million bars of wax and 400,000 boards are manufactured each year.

Check out Envirosurfer's excellent infographic titled "The Toxicity of Surfing", and subtitled "The Unintended Consequences of Stoke". 

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